Automatic, Accurate, Effortless and International
The MyWays app automatically detects travel to generate an accurate, complete travel diary that does not require any input from the respondent and is backed by GPS evidence.
Traditional travel surveys are suboptimal in that they are usually only a day to a week of data entry, are usually commissioned per study, are costly and assume perfect user recall. Behavioural scientists like to refer to this last point as the difference between stated and revealed preferences. The former requires diligent respondents to avoid gaps, can introduces biases and makes collecting longer time series data very difficult due to survey and data entry fatigue.
Revealed preference methods tend to use automated methods to remove these blockers and open new opportunities. Including longitudinal time series data that can capture changes in behaviour from seasonality, weather, service disruptions and crucially modal shift campaigns.
MyWays has been purposefully internationalised to work across Europe, North America and parts of Australasia, because transport emissions there are the second or biggest climate contributors.
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Achieve dramatically higher response rates
MyWays achieves higher response rates by eliminating the burden of a travel diary, allowing your respondents to focus on providing high quality responses to questionnaires.
Drive engagement with easy-to-complete questionnaires that automatically adapt to the travel habits of your participants, making it relevant to them.
Greater detail, more journeys, and complete confidence
Give your respondents control with simple travel diary edits, making the data more precise and enhanced with information such as car shares, electric bikes, and vehicle fuel type. The app incentivises respondents to verify the accuracy of each trip so you can have complete confidence in the travel diaries.
The streamlined process allows your respondents to provide data over long periods of time, revealing trends, seasonality and behaviour change.
Slash deployment times and get instant results
MyWays is digital end-to-end, making it fast to deploy and giving you instant access to travel diary data and questionnaire responses.
With no hardware requirements, costly interviews, postal costs or data entry phases, MyWays eliminates sample group size limits, unlocks longitudinal time series studies and is highly cost effective.
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